David’s primary role is to look at market and economic trends in both the existing and developing markets; to identify opportunities for the company’s future growth and development, particularly with regard to acquisitions; and to communicate the Group Strategy within the business. He works closely with CEO Nick Varney and the senior management team across all Operating Groups.
A graduate in Economic History, David started his career with City firm Deloitte (Touche Ross) where he trained as a chartered accountant. He moved into Corporate Finance Advisory in 1990, becoming an Advisory Partner in 2000. In 2002 he joined The Tussauds Group as Corporate Finance Director, working on the integration with Merlin in 2007 before taking on his current Strategy role in 2010.